Thu, 18 Nov | Online Webinar

Google Ads and PPC content

Creating content for Google Ads and PPC In this workshop, we’ll run through the fundamentals of creating content for Google Ads and Pay Per Click.
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Google Ads and PPC content

Time & Location

18 Nov, 21:00
Online Webinar

About the event

Creating content for Google Ads and PPC In this workshop, we’ll run through the fundamentals of creating content for Google Ads and Pay Per Click. This starts with an overview of the different types of ads you can use in a campaign, discusses the core aspects of reach, engagement and click through, and provides tools to help you determine the keywords you will need to use to create a campaign that will reach your target audiences. We’ll also help you understand how to create ad content that raises brand awareness, drives traffic and disrupts user experience to alert new potential customers to your brand. Importantly, we’ll help you understand how to A/B test your content to determine which performs bes, and show you how to monitor and analyse your ads, to help you refine and achieve the best return on your ad spend.

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